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Tommy Hilfiger opens first Indian store

By Minjun ParkIndia
1 min read
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In this article (4)

Last week, Tommy Hilfiger has opened its first exclusive Tommy Hilfiger store in Patna, India. Actress Radhika Apte made the launch of the event wearing the brand’s clothes. “I’m excited to be in Patna to celebrate the opening of the first exclusive TOMMY HILFIGER store in the city,” she said.

During the event, key influencers such as Ira Dubey, Carol Gracias, Neelaksh Apte, Kanishtha Dhankar and Arya Bhat, and VIPs browsed and shopped the Fall 2018 collections that celebrate American Icons while putting a modern twist on timeless classics to meet the needs of the now.

Tommy Hilfiger opens first Indian store

Spanning over 125 square meters, the store’s design reflects Tommy Hilfiger’s new global retail concept, which fuses the brand’s American heritage with clean and bright aesthetic.

The interior takes cue from the nautical lifestyle – one of Tommy Hilfiger’s longstanding sources of inspiration.

Technology being at the center of retail today, a high-resolution digital screen
showcases the brand’s latest global campaigns for an immersive brand experience.

Questions & Answers

Q.

Which season's collections are available at the new Tommy Hilfiger store in Patna?

A.

The new store offers the Fall 2018 collections. These collections celebrate American Icons and feature a modern twist on classic designs to suit current trends.

Q.

What is the new Patna store's size and design concept?

A.

The store spans over 125 square metres and reflects Tommy Hilfiger's new global retail concept. This concept blends the brand’s American heritage with a clean and bright aesthetic, drawing inspiration from a nautical lifestyle.

Q.

Was Radhika Apte the only notable personality present at the store's opening?

A.

No, key influencers such as Ira Dubey, Carol Gracias, Neelaksh Apte, Kanishtha Dhankar, and Arya Bhat also attended. Various VIPs were present to browse and shop the collections.

Reader pulse

Is Patna a smart choice for Tommy Hilfiger's first exclusive store?

17,289 votes so far

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