ThunderDonks New Twist: Launches Bold Campfire Coffee Whisky Blend, Igniting Flavoured Whisky Trend
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New Zealand whisky maker, ThunderDonk, has recently introduced its latest blend, Campfire Coffee. This unique combination of Colombian coffee beans and aged single malt whisky is the latest in ThunderDonk’s innovative offerings.
ThunderDonk’s journey began last year in New Zealand, where the brand was crafted by the team at Scapegrace Distilling. Since its inception, its Spiced Maple and Salted Caramel flavours have made quite an impression, selling over 5,000 cases across both New Zealand and Australia within a year.
A Unique Blend
The Campfire Coffee blend pairs rich Colombian coffee beans with toasted coconut flakes and a finely aged single malt whisky from New Zealand. This results in a flavour profile that features strong espresso notes, an undercurrent of toasted coconut, and a pleasant, tropical sweetness.
ThunderDonk’s Managing Director, Mark Neal, expressed enthusiasm about this unusual combination. “Whisky and coffee may seem like an unexpected pairing, but that’s exactly the surprise we’re aiming for,” he said. “Campfire Coffee is the perfect accompaniment for those late-night conversations around the fire. It offers a bold, smooth, coffee-driven flavour, making it ideal for cocktails, a chilled shot, or to be savoured neat.”
Availability and Market Trends
The new Campfire Coffee blend is now available across the nation and comes in three sizes: 700ml, 200ml, and 50ml. The whisky is bottled at an alcohol by volume (ABV) of 33%.
The introduction of this new flavour aligns with current market trends, as flavoured whisky is experiencing a significant surge in popularity. This segment of the whisky market is expanding at a pace that is 50% faster than traditional whisky, making it the fastest-growing segment globally.
Questions & Answers
What is the new flavour that ThunderDonk has launched?
The New Zealand whisky brand, ThunderDonk, has launched a new flavour named Campfire Coffee, blending Colombian coffee beans with aged single malt whisky.
What makes the Campfire Coffee blend unique?
The blend is unique due to its combination of rich Colombian coffee beans, toasted coconut flakes, and aged New Zealand single malt whisky. It offers a bold and smooth coffee-led flavour.
What is the trend in the whisky market?
Flavoured whisky is the fastest-growing segment in the global whisky market, growing 50% faster than traditional whisky.