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The Alley Singapore to open two more outlet stores

By Maria SantosSingapore
1 min read
The Alley Singapore scaled
The Alley Singapore scaled
In this article (5)

Taiwanese bubble tea chain The Alley Singapore is opening two outlets in mid-April.

The first of a new global concept called The Alley Luxe is set to open in Cineleisure. The concept carries what the brand describes as its finest collection of beverages on a curated menu distinctive to Singapore.

The outlet will offer European baked treats such as croissants, ‘cruffins’ and Kouign-amann. Customers can opt for take-away, or dine-in while enjoying a view over Orchard Road.

The Alley Singapore to open two more outlet stores

 

The second outlet will be launched in Jewel Changi Airport about the same time.

Having opened its first outlet in 2013, The Alley now has more than 300 stores around the world.

Questions & Answers

Q.

What is unique about The Alley Luxe concept compared to other The Alley stores?

A.

The Alley Luxe is a new global concept featuring what the brand calls its finest collection of beverages on a curated menu specific to Singapore. It will also offer European baked treats such as croissants and Kouign-amann.

Q.

When are the two new The Alley outlets expected to open?

A.

Both new outlets, The Alley Luxe in Cineleisure and the second outlet in Jewel Changi Airport, are scheduled to open around mid-April. They are launching about the same time.

Q.

What kind of food items will The Alley Luxe outlet offer?

A.

The Alley Luxe will offer a selection of European baked treats. These include items like croissants, 'cruffins', and Kouign-amann, complementing their distinctive beverage menu for Singapore.

Q.

Does The Alley offer dine-in options at its new Cineleisure outlet?

A.

Yes, customers at The Alley Luxe in Cineleisure will have the option to dine-in. They can enjoy their purchases while taking in a view over Orchard Road, or choose take-away instead.

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