Texas Chicken to open 80 more stores in Indonesia

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Quick Service Restaurant (QSR) has signed an 80-restaurant deal with US fast-food chain Texas Chicken.
QSR is the third Texas Chicken Indonesia master franchisee to enter the market, following Quick Serve Indonesia which signed a development agreement earlier this year and Cipta Selera Murni, which has been there since 1985 and now has 59 restaurants.
The companies said in a statement that QSR will open and operate locations “primarily in Indonesia” which it says is one of the fastest growing markets for the company. But it did not elaborate on where other stores may be located.
QSR expects to open its first three restaurants by the end of this year. “The Asia Pacific market has been a sweet spot for Texas Chicken. We’ve experienced incredible growth in this part of the globe,” said Tony Moralejo, executive VP of international business for Texas Chicken. “The public and franchisee response to our presence in Indonesia, and the surrounding Asian markets, has been encouraging and we are excited to watch the developments that will occur in the coming years.
“To continue the momentum of this expansion, we are actively pursuing more franchisees, who believe in the brand and its growth potential.”
The newest Texas Chicken Indonesia operator plans stores in the DKI Jakarta, South Sumatra, Bengkulu, Banten, West Java and Lampung Provinces over the next 10 years.
QSR is a subsidiary of Singapore-listed Envictus International Holdings, a well-established F&B operator with several businesses in its portfolio, including bread maker Hearty Bake, San Francisco Coffee and Delicious restaurants in Malaysia and foodservice supplier Pok Brothers.
Questions & Answers
Q.Which company is the newest master franchisee for Texas Chicken in Indonesia?
Which company is the newest master franchisee for Texas Chicken in Indonesia?
QSR is the newest master franchisee for Texas Chicken in Indonesia. It signed an 80-restaurant deal and plans to open its first three locations by the end of this year. QSR is a subsidiary of Singapore-listed Envictus International Holdings.
Q.How many Texas Chicken restaurants currently operate in Indonesia?
How many Texas Chicken restaurants currently operate in Indonesia?
Cipta Selera Murni, the first master franchisee, has been operating since 1985 and currently runs 59 restaurants. The article does not specify how many, if any, Quick Serve Indonesia has opened yet.
Q.Where in Indonesia does the newest operator plan to open stores?
Where in Indonesia does the newest operator plan to open stores?
QSR plans to open stores in the DKI Jakarta, South Sumatra, Bengkulu, Banten, West Java and Lampung Provinces. These developments are expected to occur over the next 10 years.
Q.What is Envictus International Holdings and what other businesses does it own?
What is Envictus International Holdings and what other businesses does it own?
Envictus International Holdings is a Singapore-listed F&B operator with QSR as its subsidiary. Its portfolio includes Hearty Bake, San Francisco Coffee, Delicious restaurants in Malaysia, and foodservice supplier Pok Brothers.
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