Taobao uses “Small Shop” to expand sales
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Alibaba seeks to grow by encouraging small and medium-sized vendors to open stores on its retail site Taobao easily through their smartphones.
Taobao’s new tool, “Small Shop”, allows vendors to manage their online stores easily and helps the e-commerce giant drive growth on the mobile internet to match Tencent’s move in the “micro business” area.
The new tool also allows better interaction between store owners and buyers, Zhang Kuo, head of Alibaba’s wireless business division, said at a press briefing on Tuesday.
Questions & Answers
Q.What is the primary goal of Taobao's new “Small Shop” tool?
What is the primary goal of Taobao's new “Small Shop” tool?
The tool aims to encourage small and medium-sized vendors to easily open and manage online stores on Taobao via their smartphones. This strategy helps Alibaba drive growth on the mobile internet.
Q.How does the “Small Shop” tool help vendors?
How does the “Small Shop” tool help vendors?
The “Small Shop” tool allows vendors to manage their online stores easily using their smartphones. It also facilitates better interaction between the store owners and their buyers.
Q.Who stated that the new tool improves interaction between buyers and sellers?
Who stated that the new tool improves interaction between buyers and sellers?
Zhang Kuo, who is the head of Alibaba’s wireless business division, stated at a press briefing on Tuesday that the new tool allows for better interaction between store owners and buyers.
Q.Why is Alibaba introducing this new tool for mobile users?
Why is Alibaba introducing this new tool for mobile users?
Alibaba is introducing “Small Shop” to drive growth on the mobile internet. This move is intended to help the e-commerce giant compete with Tencent, which is active in the “micro business” area.
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