Takashimaya about to offer financial services in Japan

In this article (4)
Takashimaya is to sell financial products and services in partnership with an online securities company, SBI Securities.
According to Nikkei Asian Review, the department store is targeting its wealthy but aging shoppers.
Takashimaya plans to sell a wide range of financial products out of more than 2700 SBI offerings, which include investment trusts, foreign stocks, futures and options trading, FX, and domestic and foreign bonds.
Takashimaya will also offer its customers in-store consultations to help consumers decide on their investments. The department store will play as an intermediary services provider with the customer accounts will be managed by SBI.
SBI Securities is one of Japan’s largest online securities companies, providing a selection of financial products in nine markets including the US, Hong Kong, South Korea and Singapore.
Questions & Answers
Q.What kind of financial services will Takashimaya offer its customers?
What kind of financial services will Takashimaya offer its customers?
Takashimaya will offer a wide selection of financial products, including investment trusts, foreign stocks, futures and options trading, FX, and domestic and foreign bonds. Customers can also receive in-store consultations to help with investment decisions.
Q.How will Takashimaya's role differ from SBI Securities in this partnership?
How will Takashimaya's role differ from SBI Securities in this partnership?
Takashimaya will act as an intermediary services provider, facilitating access to financial products and offering in-store consultations. SBI Securities will be responsible for managing the customer accounts and providing the actual financial products.
Q.Which customer demographic is Takashimaya specifically targeting with these new services?
Which customer demographic is Takashimaya specifically targeting with these new services?
The department store is specifically targeting its existing base of wealthy but aging shoppers. This demographic is seen as the primary audience for the financial products and services being offered.
Reader pulse
Is Takashimaya's move into financial services a smart strategy?
16,334 votes so far