Taiwan’s SheenHo finds partner for Myanmar

Dec 1, 2016Updated Dec 1, 20161 min read

Taiwanese restaurant chain SheenHo has awarded a master franchise to Myanmar company Creation Strength to open outlets in the frontier market.

About K1.3 billion (US$995,000) will be invested in opening up to 20 branches over five years, starting in Yangon.

Chefs from Myanmar will be flown to Taiwan to learn how to prepare the restaurant’s cuisine.
Meanwhile, Singapore Myanmar Investco (SMI) has partnered with Japanese ramen chain Ippudo to open a branch in Myanmar. SMI has also signed an agreement with Singapore’s Crystal Jade Group to open Chinese restaurants in Myanmar.

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Mei Ling Tan

Contributor · RetailNews.asia

Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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