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Taiwan’s SheenHo finds partner for Myanmar

By Wei Zhang
1 min read
Taiwan’s SheenHo finds partner for Myanmar

Taiwanese restaurant chain SheenHo has awarded a master franchise to Myanmar company Creation Strength to open outlets in the frontier market.

About K1.3 billion (US$995,000) will be invested in opening up to 20 branches over five years, starting in Yangon.

Chefs from Myanmar will be flown to Taiwan to learn how to prepare the restaurant’s cuisine.
Meanwhile, Singapore Myanmar Investco (SMI) has partnered with Japanese ramen chain Ippudo to open a branch in Myanmar. SMI has also signed an agreement with Singapore’s Crystal Jade Group to open Chinese restaurants in Myanmar.

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