Taiwan’s Hung Rui Chen sandwich chain opening in Hong Kong
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Local and tourist favorite sandwich maker Hung Rui Chen will be opening a flagship store in Hong Kong this August.
Hung Rui Chen is a 73-year-old brand, known for its signature sandwiches and recognized as a national local delicacy for its soft bread and unique spread.
After an incident of suspected food poisoning from counterfeit operators in Hong Kong and Taiwan, the real Hung Rui Chen company issued a statement on Facebook to clarify that its own brand will open its first official store in Hong Kong.
The location has yet to be confirmed.
Back in 2015, Hung Rui Chen sandwiches imported from Taiwan and sold in grocery stores and on the Groupon platform led to 46 Hongkongers contracting food poisoning. The brand was subsequently banned by the Centre for Food Safety.
Questions & Answers
Q.When is Hung Rui Chen planning to open its flagship store in Hong Kong?
When is Hung Rui Chen planning to open its flagship store in Hong Kong?
The Taiwanese sandwich chain Hung Rui Chen is scheduled to open its first official flagship store in Hong Kong this coming August. This is their entry into the Hong Kong market after previous issues.
Q.What led to Hung Rui Chen sandwiches being banned in Hong Kong in 2015?
What led to Hung Rui Chen sandwiches being banned in Hong Kong in 2015?
In 2015, 46 Hongkongers suffered food poisoning after consuming Hung Rui Chen sandwiches. These sandwiches were imported from Taiwan and sold in grocery stores and via Groupon, leading to a ban by the Centre for Food Safety.
Q.Why did the real Hung Rui Chen company issue a statement on Facebook?
Why did the real Hung Rui Chen company issue a statement on Facebook?
The company issued a statement to clarify their position following a suspected food poisoning incident involving counterfeit operators. This was done in both Hong Kong and Taiwan to distinguish their authentic brand.
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