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the lipstick effect

Every story tagged the lipstick effect on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

Stories tagged the lipstick effect

1 story in this topic

beauty cosmetic
Wei ZhangFashion

The Lipstick Effect drives South Korea cosmetics sales

The Lipstick Effect has seen a rise in cosmetics sales despite South Korea’s economic downturn of 2018. The term The Lipstick Effect describes the phenomenon whereby colour cosmetics sales surge during a recession as consumers turn to small-ticket luxuries to…

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