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SuperGroup was a clear winner last Christmas as it benefitted from the weak pound and the opening of net nine new stores in the 10-week Christmas period helping to boost revenue to £162.1 million. SuperGroup’s conventional approach to discounting, with a…
The first Superdry China stores are set to open in what a commentator describes as a core future market for parent SuperGroup. Nivindya Sharma, a senior analyst at Verdict Retail, says the brand’s international expansion strategy will now focus on “two key,…
Against a bleak background of stalling sales from major high street players such as Next and Primark, SuperGroup has posted a stellar set of full-year results. Strong growth was achieved across both its retail and wholesale divisions – 24.5 per cent and 13.7…
SuperGroup, owner of the global lifestyle brand Superdry, has achieved an impressive 22.3 per cent increase in sales for the first half year, to £254.7 million. SuperGroup’s retail arm represented its strongest division, generating 30.8 per cent growth to…
SuperGroup, the parent of the hip casual fashion brand Superdry, has confirmed plans to enter China, as reported by Inside Retail Asia earlier this week. The Superdry China foray will be a 50:50 joint venture with local company Trendy International Group.…
