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Global sportswear brand Puma has launched Puma Shuffle, a street style weekend pop up space in Indiranagar, Bangalore on February 02, 2019. With an aim to become the hub for growing sub-cultures in the city, Puma has introduced a brand new concept that…
The wearables market has grown over the past decade, and now a new generation of tech wearables is looking to differentiate itself by looking to the buzzy wellness industry for growth. The industry and definition of wellness has expanded to incorporate…
Chinese sports apparel brand Li-Ning has released a collaboration with esports organisation Edward Gaming (EDG). The Li-Ning X EDG apparel line, which includes hoodies, jackets, tracksuits, and shoes, is now selling at its retail location in Shanghai’s Daning…
Volkswagen’s Porsche sports car brand is confident it can repeat last year’s record sales in 2018, the division’s chief executive told. Porsche sold 196,562 vehicles during the first nine months of the year, with Europe showing a 9 percent increase and China,…
Singtel and four of its regional mobile associates have entered a collaboration agreement aimed at stimulating the gaming and eSports ecosystem in Southeast Asia, Australia and India. Singtel and wholly-owned Australian subsidiary Optus have signed agreements…
International sporting brand Decathlon has announced the launch of its first store in Victoria, Box Hill South, today confirming the store will open in late November 2018. The brand is one of the world’s largest sporting retailers, often likened to the Ikea…
Adidas Originals has launched its newest silhouette ‘Point of Deflection System’, which allows customers to create their own sneakers. Inspired by Adidas’ iconic 90s ‘POD System’ technology and engineered with a podular sole unit, the new silhouette is built…
Chinese e-commerce company JD has opened its largest-yet unmanned store, in Xiong’an New District. In the Xiong’an Civic Service Center, the 246sqm outlet uses innovative technology as JD rolls out a “new-model industrial ecological chain”. Jingdong X…
Billabong International’s new owner Boardriders Inc is clearing the decks, appointing 17 new senior leaders that will oversee a turnaround of the company’s ailing global operations. Under the changes Billabong’s chief executive Neil Fiske will depart,…
British sports fashion retailer JD Sports has issued a vote of confidence in its fledgling Australian operation, revealing that it is expanding its local logistics capabilities to facilitate “anticipated future growth”. Delivering its financial results for…
Despite losing popularity with American teenagers and a drop in brand value of 41 per cent, Nike is still way out in front in the Brand Finance Top 50 list of the most valuable apparel brands in the world. In the list, just been release by the independent…
Fitness product company Fitbit Hong Kong is aiming to grow its B2B sales via smart vending machines. Offered by SmartRetail, the machines accept cashless payments, and not only track sales and inventory in real time, but can also scan consumers to provide…
Sportswear retailer, Lululemon Athletica Australia, has paid penalties totalling $32,400 following the ACCC issuing three infringement notices for violating consumer guarantee rights. In May earlier this year, Lululemon listed sale items on its website under…
Super Retail Group has decided to discontinue the Amart Sports and convert its 65 stores into Rebel Sport as part of a consolidation strategy designed to defend against the entry of Amazon, Decathlon and JD Sports. The plan, which is due to be completed by…
Sneaker company Asics New Zealand has opened its first retail store in Auckland – one of only nine concept stores for the Japanese brand. Covering 203sqm over two levels, the store houses the nation’s only 3D foot-mapping system. “If you walk into the store…
Leading sports brand Canterbury has opened its latest store in Bangkok, bringing the total number to five since the New Zealand-founded company launched its flagship store in February this year. Canterbury’s expansion in Thailand reflects the increasing…
