Wei ZhangLiving
TikTok Shop Nears €500 Million in European GMV Led by Creator Affiliates
Short shoppable video clips drove 63.8 per cent of total European platform sales across four major markets.
Tag
social commerce
Every story tagged social commerce on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.
Stories tagged social commerce
7 stories in this topic
Rajiv MenonGeneral
Indonesia Targets 6 Percent Economic Growth Backed by E-Commerce
Transactions across video commerce channels reached 2.6 billion as Indonesia aims for Rp40 trillion in sales during its year-end shopping campaign.
Sarah ChenStartups
Wishlink Secures $17.5 Million in Series B Led by Vertex Ventures
The creator commerce platform will direct the capital toward scaling brand integrations and expanding creator tools across major online marketplaces.
Maria SantosE-Tailing
Brandpay Logs 65 Million Impressions Turning Retail Shoppers into Ad Channels
Data across 250 brands shows everyday shoppers driving a 4.2 times return on reward spend while halving standard acquisition costs.
Sarah ChenE-Tailing
TikTok Shop Tracks Toward US$100 Billion in Global GMV by 2026
Rapid expansion across Southeast Asia and Western markets puts ByteDance’s e-commerce arm in direct competition with Shopee, Lazada, and Temu.
Minjun ParkE-Tailing
Tokopedia and TikTok Shop Lift Indonesian Merchant Sales 51 per Cent
Gross merchandise value rose 14 per cent across the joint #BeliLokal programme as nearly 700 million local products were sold in the first half of 2026.
Maria SantosE-Tailing
Social Commerce blossoms on mobile Taobao
On the way to becoming the world’s largest e-tailing market (US$590 billion in 2015), online shopping in China has become a highly social activity. Wary Chinese consumers don’t swallow advertising at face value and they don’t take vendors at their word – they…