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#retail research

Every story tagged #retail research on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

2 stories in this topic

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Research
4 min read

Retail Trends Set to Shape the Customer Experience in 2022

The Asian retail landscape is significantly challenged today. With supply chain issues impacting on stock levels, increasing volumes of returns and increased customer expectations in relation to online deliveries – local brands will have a hard time in…

wechat
Research
1 min read

Should retailers use emoticons in customer service support chats?

Service providers who use emoticons are perceived as warmer, but less competent, according to a new research paper, which offers sage advice for retail brands engaging with consumers across digital platforms. The effect held true regardless of whether or not…