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Pomelo has launched in-app shoppable Livestream starring famous Thai actress Davika Hoorne. The new service is based on its in-app Livestream technology rolled out last month. With the new shoppable functionality, Pomelo offers its customers “an engaging and…
Pomelo, Asia’s leading omnichannel fashion brand, marks a new decade of innovation and style by debuting its in-app Livestream tech with the launch of its eclectic Spring Summer 2020 Collection. This marks the first time a fashion brand in Southeast Asia is…
Online fashion label Pomelo has completed a deal with Thailand’s Central Group Looksi – previously Zalora – to absorb the online platform. Pomelo will add a variety of key international brands currently on Looksi to Pomelo’s app and website, including Adidas,…
Asian digital-fashion brand Pomelo has appointed Anders Heikenfeldt as Chief Retail Officer to lead the firm’s retail expansion plans across Southeast Asia. Formerly holding senior roles with lingerie chain 6ixty8ight in Hong Kong and with H&M, Heikenfeldt is…
The Pomelo Bangkok network is growing fast as the omnichannel fashion-tech brand opens an outlet in Central Rama 3, with two more planned this year. The second of its slated store openings in the last quarter of this year, the launch follows the opening of…
Fashion-tech brand Pomelo plans to launch 100 additional Pomelo Partner stores by December on the back of a US$52 million Series C fundraising. The brand is intending to solidify its omnichannel retail presence in Asia, starting with Thailand. Pomelo Partner…
Leading omnichannel fashion company Pomelo has secured US$52 million in funding, making it the first Thai startup to raise a Series C funding round. Investors include Central Group, Provident Growth Fund, InterVest Star SEA Growth Fund, Andre Hoffman, Toivo…
Omnichannel fashion brand Pomelo has released a third collection for its permanent sustainable line Purpose. Seeking to lead the sustainability charge in the Southeast Asian fashion industry, the brand will be introducing Recycled PET (RPET) material to its…
Fast-fashion company Pomelo has launched a Singapore flagship store at 313@somerset. The largest Pomelo store to date, and the first outside of its native Thailand, the store boosts the online-to-offline brand’s Southeast Asian presence to nine outlets. The…
Omnichannel fast fashion company Pomelo builds a proprietary in-house technology stack to enable the seamless management of a complex vertical supply chain across its multiple locations and labels. This technology stack was developed to meet Pomelo’s changing…
O2O fashion brand Pomelo has launched its first cosmetics line, Beet, solidifying its identity as a one-stop lifestyle brand. Created with women on-the-go in mind, Beet comprises 17 products across four categories – Liquid Blush, Liquid Lipstick, Lip Gloss…
Fast fashion omni-channel retailer Pomelo became the first Southeast Asian online fashion brand to launch a permanent sustainable line, Purpose. Following the successful launch of its first standalone Purpose collection in 2018, the brand will launch three…
Bangkok-headquartered omnichannel fashion company Pomelo has appointed Jim Boland, former RedMart CFO, as its new CFO. Boland has successfully led finance organisations in fast-growing e-commerce businesses for more than 19 years in leadership roles at…
Pomelo, a leading omnichannel fashion company headquartered in Bangkok, announced the appointment of Jim Boland, former CFO of RedMart, to Pomelo’s core team as its new CFO. As part of Pomelo’s strategic approach to recent key hires, Boland’s appointment will…
JD.com-backed fashion brand, Pomelo Fashion, is launching a menswear label called Pomelo Man (PM.). The label will be making its debut in Thailand, launching exclusively on the App available on both iOS and Android. PM aims to offer a new shopping experience…
Digital fashion brand Pomelo pursue its plan to expand its online-to-offline business model in Southeast Asia as it today announces its expansion into Malaysia to further strengthen its e-commerce presence in the region. Fashion consumers across Malaysia can…
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