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Convenience stores in some areas in South Korea are enjoying a boom in sales brought by the latest mobile game craze ‘Pokemon Go’. ‘Pokémon Go’, an augmented reality app developed by Niantic, requires players to walk around and catch creatures called Pokémon…
South Korean retailers are capitalizing on the explosive popularity of Nintendo’s augmented-reality mobile game “Pokémon Go” with new products and services targeting local Pokémon game enthusiasts and fans. From a sudden rise in consumer spending at select…
Indonesian civil servants have been ordered not to play Pokemon Go at work in a bid to protect “state secrets”, the latest sign of a growing backlash in the country against the smartphone game. Resistance is mounting in official circles to Pokemon Go, with…
Involving a celebrity with the Pokemon Go obsession may seem like a golden marketing opportunity, but for one Hong Kong shopping mall the combination has been a screw-up. With the game not yet officially available in Hong Kong, actress Chrissie Chau claimed…
Hong Kong’s CSL aims to take advantage of the global buzz around the augmented reality game Pokemon GO by offering free unlimited mobile data for the app as a promotional exercise. Once the game launches in Hong Kong, customers of both the CSL and 1O1O mobile…
“We are excited to announce that Pokémon GO is officially available to Trainers in Germany,” Pokemon Go announced on Wednesday (13/7) on its official website. With an official Indonesian release imminent, savvy businesses across the country have begun…
