
Aiko TanakaFood
Global FMCG Brands Reshape Experiential Deals Across Asia-Pacific
Wine label Penfolds and personal care group Procter & Gamble are overhauling major event sponsorships to drive consumer trial and retail volume.
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Wine label Penfolds and personal care group Procter & Gamble are overhauling major event sponsorships to drive consumer trial and retail volume.

Treasury Wine Estates (TWE) has seen a substantial growth pattern in its financial performance for the present fiscal year. The company’s net group sales have experienced a 7.2% increase, elevating the figure from $2.7 billion to $2.9 billion. Growth in…
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