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Topic

#options

Every story tagged #options on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

3 stories in this topic

vietnam retail
General
2 min read

Diverse Product Options Shift Brand Loyalty Landscape in Vietnam

Kantar data shows Vietnam’s surge in options fuels consumers’ shifting brand preferences. In Vietnam, brand loyalty is becoming a relic of the past as consumers grow increasingly price-sensitive, a trend fueled by inflation and an explosion of choices. Peter…