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The No Brand Burger from Shinsegae Food, the food manufacturing arm of South Korean retail giant Shinsegae, are dominating the South Korean hamburger market. Analysts say that Shinsegae’s cost-effectiveness strategy for its new No Brand Burger restaurants is…
Emart is taking its No Brand line to the Philippines, the first overseas expansion for the label. The chain announced Monday that it signed a franchise agreement with Robinsons Retail, the No. 2 retail company in the Philippines, to roll out No Brand and…
Discount seller E-mart Korea has signed an agreement to supply its private-label items to Metro China. It is introducing four items from its No Brand range, to be sold from next month. It is the first time for E-mart to export to an overseas offline store.…
South Korea’s Emart has launched private brand products created in collaboration with SM Entertainment. The products went on sale at Emart Mall and 140 Emart stores nationwide from Thursday (March 3). The new products include EXO Jajangmyeon (jajang-flavored…
