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Unilever’s ice cream subsidiary, Magnum Ice Cream Company, is preparing for a significant spin-off worth billions next month. As it separates, the business is set to navigate various obstacles, including logistics issues and the emerging popularity of weight…
Magnum Ice Cream announced on Wednesday that it has no intentions of selling off Ben & Jerry’s, despite recent rumors. Instead, the company plans to focus on regaining market share and enhancing sales as Unilever’s spin-off of Magnum Ice Cream Company draws…
Premium ice cream brand Magnum is expanding its line nationwide with two new flavours: Double Sunlover and Double Starchaser. Double Sunlover combines coconut tastes with a tart mango and passionfruit swirl, all encased in white cracking chocolate and coconut…
Self-expression comes to life in many forms – from the way we indulge in our favorite treats to the way we dress, style our hair and paint our nails. Magnum ice cream, the chocolatiers of ice cream, is collaborating with female-founded, independent beauty…
Magnum has launched its first two pop-up stores in India, offering customers Make Your Own Magnum experience. The stores have opened at Phoenix Market City malls in Mumbai and Chennai. Like consumers before them in Bangkok Kuala Lumpur and many other cities…
A flagship for Magnum Pleasure Store Singapore has opened in Ion Orchard, offering Magnum coffee for the first time in Asia. Its design features special art installations such as the Singapore skyline made out of Magnum ice-cream bars and the sticks. There is…
