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#L2

Every story tagged #L2 on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

2 stories in this topic

Tmall omnichannel beauty brands
E-Tailing
4 min read

Tmall taps 10 beauty brands for omnichannel growth

Tmall will this year work with top beauty brands such as Estee Lauder and Lancome to help them surpass RMB 1 billion (US$157.9 million) in annual sales on the platform. The increased focus on the beauty sector will also see Tmall deliver an updated suite of…

Online shopping with card ecommerce
E-Tailing
1 min read

E-commerce trend as highlight at Luxury China report

Luxury brands have started embracing e-commerce in China, says the Luxury China report released by digital marketing company L2. It says 91 per cent of luxury brands in China had gone online by June last year, more than double the 43 per cent using e-commerce…