The Australian Competition and Consumer Commission (ACCC) has recently launched a lawsuit against two meal kit delivery companies, HelloFresh and Youfoodz. The case, filed in Federal Court, accuses the two companies of misleading their customers about the…
HelloFresh, a renowned meal kit company, is innovating its service by transforming its packages into a platform for partner brands to interact with customers. Using a series of recipe integration campaigns, HelloFresh has collaborated with brands such as…
HelloFresh New Zealand, a subsidiary of global meal-kit supplier HelloFresh SE, has been hit with an NZ$845,000 ($748,294) penalty for deceiving customers into renewing their subscriptions. The imposition of this fine is the result of legal action undertaken…
Criminal charges have been filed against global food-delivery platform HelloFresh’s New Zealand business for misleading customers about the subscriptions to its service. The Commerce Commission alleges that between February 2022 and July 2023, HelloFresh…
YouFoodz is set to exit the ASX less than a year after listing after accepting a $0.93 per share takeover bid from HelloFresh – a 109 percent premium on the past month’s average trading. The bid values YouFoodz at approximately $125.3 million and will push…
Meal-kit maker HelloFresh is to open a new 25,500sqm production facility at Ravenhall in Victoria next month. Described as the largest such facility of its kind in the nation – and nicknamed Tuckerbox – the new production and distribution center will speed…
HelloFresh has launched a new in-box sampling service called Tasty Perks, which allows brands to test new products on the meal kit company’s customers for a fee. The in-box advertising program creates a new revenue stream for HelloFresh and gives it…