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L’Oreal Asia now sells more products than the company’s home European division. Sales in Asia outpaced those in western Europe for the first time in the last quarter, with China leading the growth, despite a slowing economy. Just a decade ago, L’Oreal Asia…
French retailer Casino Group has teamed with cosmetics company L’Oreal France to launch Le drugstore Parisien, a new retail concept targeting city-dwellers in the heart of Paris. The two companies boldly claim the concept will “revolutionise the beauty and…
The world’s leading cosmetics group L’Oreal launched a new shampoo brand in the Chinese market called Ultra Doux, which is now available in Wal-Mart stores across the country. Targeting the Chinese market, Ultra Doux offers a total of 43 products within five…
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