In the evolving retail environment, merchants are faced with an abundance of platforms and technologies to engage with customers. This, according to Mastercard’s SVP of consumer acquisition and engagement, Johann Suchon, has given rise to a new challenge:…
Donald Trump’s media company, Trump Media & Technology Group, is set to introduce a new dimension to online engagement through a partnership with Crypto.com. The alliance aims to merge social media, fintech, and prediction trading, a move that could…
Alimentation Couche-Tard, a Canadian retail company, announced its withdrawal from a $47 billion acquisition bid for Seven & I Holdings on Wednesday. Couche-Tard cited the lack of a cooperative exchange from the Japanese retail company as the reason behind…
Beyond its viral beginnings, Ocean City has blossomed into a vibrant epicenter of culture, entertainment, and lifestyle, captivating enormous crowds and reshaping the regional tourism landscape. What initially sparked social media buzz has transformed into a…
Mobile devices have become an essential tool for retailers across Asia looking for more effective ways to engage their customers. Whether using a smartphone or tablet, and whether comparing products and prices, reading product reviews, or making purchases,…
Asian economies are more digitally engaged relative to their global peers at similar stages of development, according to Deloitte. The company’s second edition of its Voice of Asia series shows that Asian economies are leveraging digital technologies to help…
It may just be a marketing gimmick, but Apple’s latest initiative has all the elements to attract the crowd in its stores. The tech giant is planning to mobilize the mass to its stores by arranging educative sessions, dubbed “Today at Apple”, which would be…
Verint Systems has extended its Customer Engagement Optimization portfolio through its acquisition of OpinionLab, a provider of continuous voice of the customer listening solutions that drive smarter, real-time digital engagement. OpinionLab solutions are…
Ksubaka today announced that it has successfully delivered an interactive in-store engagement campaign in CRV, WuMart and MerryMart retail stores in China for Friso Gold. The objectives: The campaign objectives were to attract in-store shoppers to a Friso…