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Dentsu Aegis Network

Every story tagged Dentsu Aegis Network on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

Stories tagged Dentsu Aegis Network

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social media china
Maria SantosResearch

How to deal with centennials

All eyes are on Southeast Asia as the world’s next consumer powerhouse, with its young population and increasing purchasing power. Almost 280 million centennials – those born since 1995, also known as Generation Z, currently call this region home. While the…

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