Topic

#craze

Every story tagged #craze on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

2 stories in this topic

General

Sep 18, 20252 min read

Watsons creates a ‘family’ of collectables to tap into character craze

Health and beauty retail giant Watsons has unveiled its new initiative, The Watsons Family, a character-driven brand strategy set to enhance customer interaction throughout Asia. The Watsons Family Initiative The Watsons Family comprises 16 distinctive…

Food

Jul 23, 20202 min read

Craze for Starbucks Korea’s reward items appears unstoppable

Amid the hype for Starbucks Korea’s small suitcases offered under its reward program, customers’ competition to get camping chairs, another promotional item, ran high this week ahead of an end to the seasonal event. On May 21, Starbucks kicked off a summer…