Skip to content
RetailNews Asia

Topic

#brandzt

Every story tagged #brandzt on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

1 story in this topic

alibaba
E-Tailing
1 min read

Alibaba ranked China’s most valuable brand by BrandZT

Alibaba’s rise to the top resulted from growing its brand value by 59%, year-on-year, to $141 million. In the past five years, Alibaba has outperformed the WPP/Kantar Top 100 overall, with its brand value climbing 136%, compared to the Top 100’s 92% rise.…