In the dynamic world of retail, heritage brands and new entrants alike are recognizing the power of authenticity. This realization was notably demonstrated when a sponsored post by an employee reached a staggering 3.9 million views. In this case, the loss…
Chinese brand ambassadors of fashion labels from Coach to Givenchy have severed ties with the companies over products which they said violated China’s sovereignty by identifying Hong Kong and Taiwan as countries. The brands are the latest to get into hot…
Shopping for travelers will be even easier at Hong Kong International Airport (HKIA) with the introduction of Airport Shopping Ambassadors. The Airport Shopping Ambassadors are stationed at key locations within the airport’s retail areas. They are well…