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Nearly half the population of Singapore appears to have tuned out traditional marketing efforts, as a recent report by Blackbox reveals that 49% of Singaporeans ignore brand advertising or social media outreach. This figure rises to an eye-opening 57% among…
Citing its sources, Axios says that Apple has stopped advertising on the platform for the second time since Elon Musk purchased Twitter. This time the decision to stop spending ad money on what is now known as “X” came after Musk endorsed an antisemitic…
Deliveroo today announced the launch of its new advertising platform, Deliveroo Media and Ecommerce, in Hong Kong. From now, brands will be able to advertise to Deliveroo customers with relevant offers across its app, on Deliveroo’s website and as part of…
The feature description says, “Resolution is reduced for faster sending.” By toggling on this option, you are giving up your higher-resolution photo sharing via Rich Communication Services (RCS) in exchange for a quicker delivery of a lower-res image. Since…
Facebook frequently displays ads soliciting gambling, which is illegal in Vietnam except at licensed casinos, and adult content even in accounts whose owners never search for them. Hoang Quan, an office clerk in Da Nang’s Thanh Khe District, says ads with…
Surely no one in the wristwatch industry expected the Apple Watch to have an amazing success that it has experienced so far. First released in April 2015, Apple’s original plan was to promote the timepiece as fashionable jewelry. But it quickly became…
While Apple froze third-party advertising cookies on its platform, resulting in the first revenue dip of Facebook since its inception, the App Store application shop has been showing ads in its search results as well as the respective tab for a while now.…
After it teased the upcoming launch of an ad-supported subscription plan, Netflix has now revealed that it picked Microsoft to help make that happen. Under the agreement, all ads served on Netflix will be exclusively available through the Microsoft platform.…
Facebook parent Meta will charge a 5 percent value added tax on all Vietnamese advertisements starting June 1 after assuring the government it will fulfill its tax obligations. Meta executives last week told Prime Minister Pham Minh Chinh that the company…
Meta Platforms will make it easier for brands to run three-dimensional ads on its Facebook and Instagram social media platforms through a new partnership with an eCommerce technology firm. The integration with VNTANA will allow brands to upload the 3D models…
Recently, Facebook has been struggling with its market share as it predicted a $10 billion loss in revenue due to Apple’s App Tracking Transparency. However, the company might be starting to recover its ad revenue. For those of you who don’t know, with iOS…
Vietnamese Internet users find online advertisements tiresome and do not want to watch them, a survey by YouGov has found. In a poll of 2,429 digital users, last December the British online market research and data analytics firm found that 47 percent of…
French supermarket group Carrefour on Tuesday, € 3 billion (3.47 million) between 2022 and 2026 to strengthen digital commerce expansion and increase profits in line with Boss Alexandre Bomper’s future strategic plans. I promised to spend $ 10,000).…
Telegram is one of the services that gained a lot of customers due to the Facebook/WhatsApp outage, but it remains to be seen how many will become loyal users or will return to their “first love.” The messaging service has been adding many new features in the…
Samsung has started removing ads from its first-party apps. The company held a ‘town hall meeting’ back in August at which time we quoted Samsung’s mobile chief TM Roh who said, “We decided to delete ads from basic apps such as Weather, Samsung Pay, and…
With the rise of IoT and connected devices as companies innovate to drive profitable growth, location data is becoming an increasingly important asset across myriad industries such as retail and logistics, where consumers are reached out to based on location…
