General
1 min read
Tokyo Streetwear Label 9090 Breaks Into Chinese Market, Championing 90s Nostalgia For Gen Z Shoppers
Born and bred in Tokyo, the streetwear label 9090 has recently made its debut in the Chinese market. This expansion was facilitated via collaborations with Yutori Group and BranDNA, with the first step being the launch of a pop-up store in Shanghai. 9090 is…