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Taco Bell opens in Malaysia soon

By Minjun ParkMalaysia
1 min read
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In this article (5)

American food-food chain Taco Bell is set to launch in Malaysia at Tropicana Gardens Mall in Kota Damansara.

The opening has yet to be officially announced, but hoardings have appeared on a retail space within the mall announcing its imminent opening.

Taco Bell will be operated by QSR Brands, which holds the Malaysian license for KFC and Pizza Hut, which are both owned by Yum Brands.

While Taco Bell had outlets in Singapore that were subsequently withdrawn just over a decade ago, the franchise has recently announced intentions to expand in the Asia-Pacific market, where it already has locations in Thailand and the Philippines.

The brand has also revealed intentions to enter Indonesia, while Thai operator Siam Taco is said to be eyeing Cambodia, Laos, Myanmar and Vietnam.

Questions & Answers

Q.

Which company will be responsible for operating Taco Bell in Malaysia?

A.

QSR Brands will operate Taco Bell in Malaysia. They also hold the Malaysian licenses for KFC and Pizza Hut, both of which are owned by Yum Brands.

Q.

Has Taco Bell previously had a presence in Southeast Asia?

A.

Yes, Taco Bell had outlets in Singapore over a decade ago, but these were subsequently withdrawn. The brand currently has locations in Thailand and the Philippines.

Q.

Where is the first Taco Bell outlet in Malaysia expected to open?

A.

The first Taco Bell outlet is expected to open in Malaysia at Tropicana Gardens Mall in Kota Damansara. Hoardings have already appeared on a retail space there.

Q.

Which other Southeast Asian countries are being considered for future Taco Bell expansion?

A.

Taco Bell has revealed intentions to enter Indonesia. Also, Thai operator Siam Taco is reportedly looking at Cambodia, Laos, Myanmar, and Vietnam for expansion.

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