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Spotify to launch new Audiobooks feature in April

By Sarah Chen
1 min read
Spotify
Spotify
In this article (5)

After bringing music videos to Premium users in select markets, Spotify announced a brand-new feature coming to Audiobooks in April: Countdown Pages.

This is the same feature that’s been successful for music releases. It allows Spotify users to “pre-save” audiobooks prior to a book’s release date, while authors and publishers can promote their new titles ahead of launch.

Once an audiobook is pre-saved, a timer countdown will be visible above it until its launch. When the book is actually released, Spotify will notify users so they know they can start listening to it.

Thanks to Countdown Pages, Spotify users can search for titles on the streaming service as soon as they’re announced. After next month’s update, a “Pre-save” CTA on pages of the books that haven’t been released yet. Additionally, a “More like this” tab will show users similar released book that they can start listening to straight away.

Countdown Pages for Spotify will be available in all markets where Audiobooks are available beginning in mid-April.

Since it was released back in 2023, users have played more than 150,000 unique titles through Spotify’s premium service. With a catalog of over 200,000 titles, Spotify believes that there’s room for improvement when it comes to the number of listeners engaging with audiobooks, especially considering that the streaming service has a user base of over 600 million.

Questions & Answers

Q.

What is the primary purpose of the new Countdown Pages feature for audiobooks?

A.

The main purpose is to allow users to pre-save audiobooks before their release date. It also enables authors and publishers to promote new titles and notifies users when a pre-saved book becomes available for listening.

Q.

When will the new Countdown Pages feature for audiobooks be rolled out?

A.

The new Countdown Pages feature is set to launch in April. It will be available in all markets where Audiobooks are currently offered, beginning in mid-April.

Q.

Which Spotify users will have access to the new Countdown Pages feature for audiobooks?

A.

All Spotify users in markets where Audiobooks are already available will have access to the Countdown Pages feature. The article does not specify any tier or subscription requirement for this particular feature.

Q.

Does Spotify believe there is potential for growth in audiobook engagement on its platform?

A.

Yes, Spotify believes there is room for improvement in the number of listeners engaging with audiobooks. This is despite having a catalogue of over 200,000 titles and a user base exceeding 600 million.

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