Spotify expands its library with audiobooks from over 100 publishers

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After introducing a tier specifically dedicated to audiobooks, Spotify is now expanding its library to offer potential customers a reason to pay the expensive subscription price. The world’s biggest music streaming service announced a huge deal to add audiobooks from over 100 Ingram-distributed publishers to its library. Spotify is bringing audiobooks from Europa Editions, Milkweed Editions, G&D Media, Bard Press, New Society Publishers, and more to its customers.
Spotify has already revealed some of the titles that audiobook fans will be able to listen to if they decide to join its service, such as The Hurting Kind, Mo Bunnell’s forthcoming Give to Grow, and bestselling author Bob Proctor’s Born Rich. Listeners in the United States can also dive into Damon Galgut’s Booker Prize-winning novel The Promise and Anne Berest’s international bestseller The Postcard.
According to Spotify, since launching audiobooks in its Premium offering last year, more people have joined the service trying new and different books, with hundreds of thousands of unique titles streamed.
The streaming service says that not only bestsellers are popular among listeners, but back catalog titles are also gaining popularity. Of the top 10 audiobooks on Spotify, nine are backlist titles, and six of those were released over five years ago.
This is the second major audiobooks announcement from Spotify, after the streaming company revealed back in May a deal with Bonnier Books UK and Blackstone Publishing to have their libraries of audio titles added to its Audiobooks offer.
Questions & Answers
Q.What is Spotify's main goal behind partnering with Ingram Content Group?
What is Spotify's main goal behind partnering with Ingram Content Group?
Spotify aims to bring more independent authors to its platform, allowing their books to be heard through the Audiobooks in Premium offering. This partnership is expected to help grow the industry and reach new audiences.
Q.Which specific publishers are mentioned as joining Spotify's audiobook library through this deal?
Which specific publishers are mentioned as joining Spotify's audiobook library through this deal?
The article names Europa Editions, Milkweed Editions, G&D Media, Bard Press, and New Society Publishers among those joining the library. They are part of over 100 Ingram-distributed publishers.
Q.What trend has Spotify observed regarding the popularity of audiobooks since their introduction?
What trend has Spotify observed regarding the popularity of audiobooks since their introduction?
Spotify has found that both bestsellers and back catalog titles are popular, with nine of the top 10 audiobooks being backlist titles. Six of these popular backlist titles were released over five years ago.
Q.Has Spotify made any other significant audiobook deals recently?
Has Spotify made any other significant audiobook deals recently?
Yes, this is Spotify's second major audiobooks announcement. The company previously revealed a deal in May with Bonnier Books UK and Blackstone Publishing to add their audio title libraries.
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