South Korea’s Crispy Chicken n’ Tomato expands in Japan
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South Korean chicken chain Crispy Chicken n’ Tomato has expanded its retail network into Tokyo, opening 10 stores in the city this month.
Besides selling at stores, Crispy Chicken n’ Tomato has also partnered with UberEats to offer “sharing brand service” which allows one store on UberEats to bear two brands at the same time.
The company introduces this type of business as unlike franchises, owners do not need to change interiors, uniforms, equipment or their existing menu.
Crispy Chicken n’ Tomato’s operator, E-mate Co, said food-delivery sales are increasing significantly in a local restaurant market that has traditionally suffered slow sales growth for various reasons.
“We are looking for restaurant partners and agencies that want to secure new profits”, said a spokesperson.
Questions & Answers
Q.How many new stores has Crispy Chicken n’ Tomato opened in Tokyo?
How many new stores has Crispy Chicken n’ Tomato opened in Tokyo?
The South Korean chicken chain has expanded its retail network into Tokyo by opening 10 new stores in the city this month. This marks their entry into the Japanese market.
Q.How does Crispy Chicken n’ Tomato's 'sharing brand service' work with UberEats?
How does Crispy Chicken n’ Tomato's 'sharing brand service' work with UberEats?
Their 'sharing brand service' allows a single store on UberEats to operate under two different brand names simultaneously. Owners do not need to alter their existing interiors, uniforms, equipment, or menus.
Q.Why is Crispy Chicken n’ Tomato focusing on food-delivery sales in Japan?
Why is Crispy Chicken n’ Tomato focusing on food-delivery sales in Japan?
E-mate Co, the operator, notes that food-delivery sales are increasing significantly in a local restaurant market that has typically experienced slow sales growth. This offers a new avenue for profits.
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