Social distancing sparks flurry of in-car accessory sales
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Car accessory sales are increasing in South Korea as the coronavirus pandemic continues to rage on and people spend more time in their vehicles to avoid physical contact.
Online shopping giant 11St reported that over the past two weeks, sales of laptop/book stands for cars and multipurpose seat pockets jumped by 27 percent following the spike in confirmed coronavirus infections between August 18 and 30.
Cup-holder sales jumped by 19 percent over the same period. Do-it-yourself car wash kits also gained popularity among consumers and car shampoo sales jumped by 53 percent, while washing tools and towels sales increased by 16 percent and 27 percent, respectively.
Sales of other indoor car-cleaning tools jumped as well: portable vacuum cleaners by 24 percent, air purifiers for cars by 38 percent and car air fresheners by 21 percent.
The majority of the increase in car accessory sales appears to be via online platforms.
Questions & Answers
Q.Which specific in-car accessories saw the biggest sales increases over the past two weeks?
Which specific in-car accessories saw the biggest sales increases over the past two weeks?
Car shampoo sales jumped by 53 percent, while portable air purifiers for cars increased by 38 percent. Laptop/book stands and multipurpose seat pockets both rose by 27 percent.
Q.What is driving the current increase in car accessory sales in South Korea?
What is driving the current increase in car accessory sales in South Korea?
The increase is attributed to the ongoing coronavirus pandemic, with people spending more time in their vehicles to avoid physical contact. A spike in infections between August 18 and 30 also correlated with sales jumps.
Q.Are these increased accessory sales primarily happening in physical stores or online?
Are these increased accessory sales primarily happening in physical stores or online?
The majority of the observed increase in car accessory sales appears to be occurring through online platforms. The article mentions online shopping giant 11St reporting specific sales figures.
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