SK Telecom streams AR dragon in Korean stadium

Apr 5, 2019Updated Mar 30, 20191 min read

SK Telecom has announced it has used augmented reality to simulate a fire-breathing dragon at a sports stadium as part of its ongoing development of new 5G-powered services.

Using augmented reality technology, the large fire-breathing wyvern was streamed flying around the SK Happy Dream Park during the opening day of the Korea Baseball Organization.

The dragon was streamed both to the LED baseball scoreboard installed at the stadium and via sports broadcasting channels for fans watching the game on TV and smartphones.

To achieve large scale augmented reality streaming, SK Telecom used its self-developed augmented and virtual reality technologies including the eSpace and T real Platform solutions.

The demonstration arose from SK Telecom’s focus on the development of 5G-based services to support its commercial network, which launched in December last year. Augmented and virtual reality are a key area of focus for the company.

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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