Singapore’s StarHub adds support for Apple Pay
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Singapore’s StarHub has introduced the ability for its customers to use Apple Pay for secure mobile payments.
When customers use a credit or debit card with Apple Pay, the actual card numbers are not stored on the device, nor on Apple servers.
Instead, a unique Device Account Number is assigned, encrypted and securely stored in the Secure Element on the device. Each transaction is authorised with a one-time unique dynamic security code.
“Digital commerce is fast catching on with Singapore consumers, and we want to be at the forefront of enriching our customers’ lifestyles using technology,” StarHub’s head of business strategy Yeong Mun-Ling said.
“Being among the first Apple Pay-enabled merchants in Singapore, we are pleased that customers can now conveniently tap to pay at StarHub Shops using their iPhone and Apple Watch,” said Yeong.
In stores, Apple Pay works with iPhone SE, iPhone 6s, iPhone 6s Plus, iPhone 6, iPhone 6 Plus and Apple Watch.
Online shopping in apps accepting Apple Pay can be authorized with the touch of a finger with Touch ID.
Questions & Answers
Q.How does StarHub ensure customer card details are kept secure when using Apple Pay?
How does StarHub ensure customer card details are kept secure when using Apple Pay?
Actual card numbers are not stored on the device or Apple servers. Instead, a unique Device Account Number is assigned, encrypted, and stored in the device's Secure Element, with each transaction authorised by a one-time dynamic security code.
Q.Which Apple devices are compatible with Apple Pay for in-store purchases at StarHub Shops?
Which Apple devices are compatible with Apple Pay for in-store purchases at StarHub Shops?
In-store purchases can be made using iPhone SE, iPhone 6s, iPhone 6s Plus, iPhone 6, iPhone 6 Plus, and Apple Watch. These devices allow customers to tap to pay at StarHub Shops.
Q.What is StarHub's main motivation for introducing Apple Pay support for its customers?
What is StarHub's main motivation for introducing Apple Pay support for its customers?
StarHub aims to be at the forefront of enriching customer lifestyles with technology, recognising that digital commerce is rapidly gaining popularity among Singapore consumers. This allows convenient tapping to pay.
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