Singapore’s Migme snaps up Shopdeca Indonesia
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Singapore digital media company Migme is to buy Shopdeca Indonesia.
Shopdeca sells a curated range of lifestyle products online through two websites: shopdeca.com andsportdeca.com.
The move buys Migme a gateway into the neighbouring Indonesia market – as well as boosting the Migme executive team and Shopdeca.com founder Andreas Thamrin will joing Migme as global head of eCommerce once the deal is settled during the first half of 2016.
Migme CEO Steven Goh said the acquisition would give the company valuable local Indonesia market expertise.
“We look forward to the acquisition being a positive contributor to group results in 2016.”
In January this year Migme bought Sold.sg after listing on the ASX last year. It owns the chat app LoveByte and a share in MatchMe.
Questions & Answers
Q.What does Shopdeca Indonesia offer to customers?
What does Shopdeca Indonesia offer to customers?
Shopdeca sells a curated selection of lifestyle products online. These goods are available through its two websites, shopdeca.com and sportdeca.com, providing an online retail experience for shoppers in Indonesia.
Q.What are Migme's strategic reasons for acquiring Shopdeca Indonesia?
What are Migme's strategic reasons for acquiring Shopdeca Indonesia?
The acquisition provides Migme with a gateway into the Indonesian market and enhances its executive team. CEO Steven Goh stated it would bring valuable local market expertise and positively contribute to group results in 2016.
Q.Who is Andreas Thamrin and what will his new role be at Migme?
Who is Andreas Thamrin and what will his new role be at Migme?
Andreas Thamrin is the founder of Shopdeca.com. Once the acquisition is finalised in the first half of 2016, he will join Migme's team as their global head of eCommerce, bringing his experience to the larger company.