Shu Uemura’s first global flagship store to open this month

Apr 7, 2021Updated May 15, 20251 min read

Shu Uemura will open the world’s first global flagship beauty boutique in Omotesando, Tokyo. The new “Makeup Box” flagship store is scheduled to open on April 16, 2021.

The store features a jet-black design inspired by the brand’s icon. Highlights from the flagship store include gift wrapping using red, black, and white Japanese paper that is inspired by kimono and origami. A professional cleaning brush service will be offered to the customers. In addition, limited items such as makeup products and accessories will be available at this store.

The lineup includes tote bags, pouches, tumblers, and vanities. Limited edition premium eyelashes will also be on sale for a limited time as well. Shu Tokyo Makeup Box

Open Date: Friday, April 16, 2021

Address: 5-11-2 Jingumae, Shibuya-ku, Tokyo

TEL : 03-3427-258

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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