ShopBack users can now enjoy extra savings on all GrabFood orders

In this article (5)
GrabFood has officially launched on ShopBack, enabling 1.5 million ShopBack users in Singapore to enjoy cashback on their GrabFood orders. Users can now save a little extra when they are placing a food delivery order from their favorite F&B outlets, including McDonalds, Playmade, and Din Tai Fung.
-
New GrabFood customers will get 8% cashback (capped at $1.50)
-
Existing GrabFood customers will get 2% cashback (capped at $0.40)
To access these rewards, users have to first launch the ShopBack app, then type in “GrabFood” in the search bar or click on “GrabFood” under the New Stores on ShopBack section. This will redirect the user from the ShopBack app to the GrabFood app, allowing for the cashback to be tracked. The user should have the latest version of Grab installed.
“We are thrilled to add GrabFood to our growing line-up of merchants. The pandemic has resulted in many preferring to consume their meals from the safety of home, and this partnership will help to facilitate the shift in consumer behavior from restaurant dine-in to pick up, takeaway, and delivery. We have also received many requests from our users to on-board GrabFood, and today, we are happy to be able to make this a reality and bring even more cashback options for our users,” said Joel Leong, Co-founder of ShopBack.
A recent report by Facebook and Bain & Company found that there has been a shift to value-for-money purchasing across Southeast Asia as conservatism sets in, as 57% of survey respondents cited ‘value’ among their top-three purchasing considerations. This is more pronounced in Singapore, where around 70% cite ‘value’ as a top consideration.
“Singaporeans are passionate about food and appreciate the convenience. Also, true to our kiasu nature, we never want to miss out on a good deal and we are constantly seeking out value. As such, this partnership with GrabFood has all the right ingredients for success,” added Leong.
“As one of the leading digital lifestyle apps in Singapore, we are always finding new ways to create more value for our customers with every dollar they spend on our products and services. We are therefore pleased to be able to launch GrabFood on ShopBack. At a time when consumers increasingly seek out apps and platforms that empower their digital lifestyles, we are confident that this partnership can serve their evolving needs,” said Gillian Ang, Head of Marketing for Grab Singapore.
ShopBack is available for download on the App Store and Google Play for free.
Questions & Answers
Q.What is the maximum cashback an existing GrabFood customer can receive through ShopBack?
What is the maximum cashback an existing GrabFood customer can receive through ShopBack?
Existing GrabFood customers are eligible for 2% cashback on their orders. This cashback is capped at a maximum of $0.40, regardless of the order value.
Q.What steps do users need to take to ensure their GrabFood order qualifies for cashback via ShopBack?
What steps do users need to take to ensure their GrabFood order qualifies for cashback via ShopBack?
Users must first launch the ShopBack app, then search for or click on GrabFood. This action will redirect them to the GrabFood app, enabling the cashback to be tracked. Users also need the latest Grab app version installed.
Q.Why did ShopBack decide to partner with GrabFood, according to its co-founder?
Why did ShopBack decide to partner with GrabFood, according to its co-founder?
Joel Leong stated that the partnership facilitates the shift towards home consumption due to the pandemic. ShopBack had also received many requests from its users to onboard GrabFood, indicating user demand.
Q.How prevalent is 'value' as a purchasing consideration for consumers in Singapore?
How prevalent is 'value' as a purchasing consideration for consumers in Singapore?
A report by Facebook and Bain & Company found that around 70% of survey respondents in Singapore cite 'value' as one of their top-three purchasing considerations, highlighting its importance to consumers.
Reader pulse
Is this GrabFood/ShopBack partnership a smart move?
19,003 votes so far