Food
Casino and resort developer Melco Crown Entertainment has unveiled a US$3.2 billion cinema-themed casino, resort and retail destination in Macau.
Studio City will “transport the visitor into a stunning cinematic world with awe-inspiring entertainment offerings, delivered by the world’s leading entertainment partners, positioning this new destination resort as Asia’s entertainment capital”, the company said in a statement.
US-based shopping mall developer Taubman will manage a 300,000 sqft themed retail experience named The Boulevard at Studio City featuring a range of international retail brands.
“Showcased in a movie-studio environment, seamlessly transporting guests from an upscale arcade to high energy lifelike streetscapes, shoppers will be entertained at every turn,”Melco promises.
The mall will focus on the “hottest fashion brands”, luxury fashion, timepieces and “chic accessories”.
“Studio City, along with its sister property, the City of Dreams Macau, represents the next phase in Melco Crown Entertainment’s ongoing strategic mission to aggregate, develop and deliver world-leading, highly innovative entertainment brands catering to the rapidly growing leisure and entertainment demands of enthusiastic leisure destination travelers, both regionally and internationally, seeking unique and ever more exciting travel experiences.”
The exterior of the new integrated resort complex will feature a Gotham City theme, with a 1600-room twin-tower hotel rising above an Art Deco-inspired casino and retail complex.
“Studio City will represent Asia’s ‘next generation’ of immersive, world-leading, entertainment-driven gaming and leisure destination experiences, as we work to support Macau’s tourism development and diversification,” said Lawrence Ho, co-chairman and CEO of Melco Crown Entertainment.
“It will take the entertainment-inspired leisure destination concept to new levels, in a cinematic setting developed in partnership with the world’s leading entertainment brands.”
Melco has partnered with Warner Brothers and DC Entertainment to bring a portfolio of iconic DC Comics’ Super Heroes and Warner Bros’ classic characters to life in the complex.
This will include Batman Dark Flight, a virtual-reality ride that will allow fans of the Caped Crusader to soar over Gotham City, and the Warner Bros Family Entertainment Center, where families and children can play among many of their favorite characters.
A space station-themed Cosmos food court dining experience will feature holographic projection technology re-creating space travel with a gigantic viewing window looking out in to deep space.
Visitors can “dine like the stars”, with a diverse array of gourmet experiences across a range of exciting restaurants and bars to suit every taste. Studio City will offer a lineup of more than 30 dining outlets including Asian and international fine-dining, together with cafe, lounge and casual eatery options.
The complex will also be home to a new Pacha Nightclub, one of the world’s biggest names in nightclubs with venues in Ibiza, New York, Dubai, Buenos Aires and Sydney, among other cities.
