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Shell Malaysia to open dozens of new stations to keep market lead

By Maria SantosMalaysia
1 min read
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In this article (5)

Shell Malaysia Trading Sdn Bhd plans to open more than 20 new petrol stations to maintain its leadership in the retail fuel market in the country.

About a third of these stations, according to theedgemarkets.com quoting Shell managing director Datuk Azman Ismail, have already been opened.

Shell Malaysia is the number one fuel retailer in terms of market share and operates more than 900 stations nationwide.

Apart from quantity, the company also strives to improve the quality of its services with the launch of ‘Welcome to Shell’ campaign, a three-year transformational program which aims to make the oil company the benchmark for hospitality on Malaysian roads.

Questions & Answers

Q.

How many new petrol stations does Shell Malaysia plan to open?

A.

Shell Malaysia Trading Sdn Bhd intends to open more than 20 new petrol stations across the country. This expansion is part of their strategy to maintain their leading position in the retail fuel market.

Q.

What is the current market position of Shell Malaysia in the fuel retail sector?

A.

Shell Malaysia currently holds the number one spot as the fuel retailer in terms of market share. They operate more than 900 stations nationwide, reflecting their significant presence.

Q.

What is the purpose of the 'Welcome to Shell' campaign?

A.

The 'Welcome to Shell' campaign is a three-year transformational programme aimed at improving service quality. Shell intends to make the oil company a benchmark for hospitality on Malaysian roads through this initiative.

Q.

How many of the planned new stations have already been opened?

A.

Approximately a third of the planned new stations have already been opened. This information comes from theedgemarkets.com, quoting Shell managing director Datuk Azman Ismail.

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