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Shake Shack openening second store in Philippines soon

By Minjun ParkPhilippines
1 min read
Shake Shack
Shake Shack
In this article (5)

Shake Shack is launching its second Philippines outlet at the Mega Fashion Hall at SM Megamall.

The restaurant is expected to open before the end of the year, with construction on the new venue already underway following a board up made by artist Kris Abrigo, which features a “reimagined Ortigas skyline showcasing gradient colours as day shifts into night, and a multi-faceted community through textures and geometric shapes,” according to reporting in the Manila Standard.

Brand enthusiasts are invited to interact with sliding panels in the board to reveal “surprises” during the lead-up period to the store’s opening.

Questions & Answers

Q.

Where will Shake Shack's second outlet in the Philippines be located?

A.

The new Shake Shack restaurant is set to open at the Mega Fashion Hall within SM Megamall. This location marks their second establishment in the Philippines, expanding their presence in the region.

Q.

When is Shake Shack's new store in the Philippines expected to open?

A.

The second Shake Shack outlet in the Philippines is anticipated to open its doors before the end of the current year. Construction work for the new venue is currently in progress.

Q.

What is the artistic theme of the construction board for the new Shake Shack site?

A.

The construction board, created by Kris Abrigo, features a reimagined Ortigas skyline. It uses gradient colours to show day shifting to night and employs textures and geometric shapes to represent a multi-faceted community.

Q.

How can the public engage with the construction board before the opening?

A.

Brand enthusiasts are invited to interact with sliding panels on the board. These panels are designed to reveal 'surprises' to those who engage with them during the period leading up to the store's grand opening.

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