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Sephora lost $6 million in FY19, and Covid-19 has made it worse

By Sarah Chen
1 min read
Sephora HK
Sephora HK
In this article (4)

Sephora has decided to close all North-American stores through April 3. In a statement, the brand states that corporate employees will be working from home, while retail employees will be compensated during their time off. “Following guidance from public health authorities, we understand that practicing social distancing and reducing dense public gatherings as much as possible is critically important at this time,” the company wrote. “This is truly a global effort that requires all of our participation.”

Questions & Answers

Q.

Which employees will continue to work during the store closures?

A.

Corporate employees are instructed to work from home. Retail employees will not be working during the closure period, but will receive compensation.

Q.

Why has Sephora decided to close its North American stores?

A.

The company is following guidance from public health authorities. They believe practicing social distancing and reducing dense public gatherings are critically important at this time.

Q.

How long will Sephora's North American stores remain closed?

A.

Sephora has announced that all North American stores will be closed through to April 3. The article does not specify if this closure will be extended.

Reader pulse

Sephora's store closure decision:

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