Senreve opens first Hong Kong pop-up store

San Francisco-based online bag brand Senreve has opened a standalone pop-up store in Hong Kong, its first foray into a major city mall.

Founded in 2016, the brand specializes in Italian-made luxury handbags. The new store has opened in the atrium of Pacific Place in admiralty.

Designed by Hong Kong and London-based Editecture studio, the pop up features what the design team describes as an organic and open space to highlight Senreve’s core products and new lines.

Operating until August 6, the pop-up will host workshops in collaboration with local female artists and entrepreneurs. Customers who make a purchase above a specific value will be invited to receive custom twilly scarf embroidery, tarot-card readings, and other benefits free of charge.

Senreve previously opened a pop-up store-within-a-store last summer inside Khromis in Sheung Wan.

The company also recently raised US$16.75 million in Series A funding for its upcoming Asian expansion.

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