Samsung Malaysia launches into regions

Jan 23, 2017Updated Jan 23, 20171 min read

Samsung Malaysia Electronics has launched its first Samsung Experience Store (SES) in Genting Highlands, at Sky Avenue mall.

It is a one-stop shop providing mobile phones and accessories as well as associated services.

Samsung Malaysia Electronics IT and mobile business unit VP Lee Jui Siang says the opening of the store is another step forward in the company’s plans to expand to different regions of Malaysia.

Samsung Malaysia launches into regions

To mark the store’s opening, Samsung offered customers a chance to take home a personalised caricature mug specially drawn using a Galaxy Note 5. It also gave away a special-edition umbrella for Samsung product purchases.

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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