Samsung loses pole position in India smartphone market to Micromax
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Indian budget smartphone maker Micromax leapfrogged South Korea’s Samsung Electronics Co Ltd to become the leading supplier in India’s booming smartphone market for the first time in the fourth quarter, research firm Canalys said.
In a report issued on Tuesday, Canalys said Micromax, based near New Delhi, accounted for 22 percent of smartphone sales in India in the October-December quarter, ahead of Samsung’s 20 percent. In total, 21.6 million smartphones were sold in India in the period, a 90 percent surge from a year earlier.
India, which has the world’s second highest number of mobile phone accounts after China, is the third-biggest market by number of smartphones sold. Low-priced smartphones are the top sellers in a country where many buyers are upgrading from feature phones.
Questions & Answers
Q.Which company became the top smartphone supplier in India during the fourth quarter?
Which company became the top smartphone supplier in India during the fourth quarter?
Indian budget smartphone maker Micromax overtook Samsung Electronics Co Ltd to become the leading supplier. This marks the first time Micromax has achieved the top position in India's smartphone market.
Q.What percentage of the Indian smartphone market did Micromax capture in the October-December quarter?
What percentage of the Indian smartphone market did Micromax capture in the October-December quarter?
Micromax accounted for 22 percent of smartphone sales in India during that period. This figure placed them ahead of Samsung, which held 20 percent of the market share.
Q.How many smartphones were sold in India during the fourth quarter, and what does this represent compared to the previous year?
How many smartphones were sold in India during the fourth quarter, and what does this represent compared to the previous year?
In total, 21.6 million smartphones were sold in India in the October-December quarter. This volume represents a significant 90 percent increase compared to sales from a year earlier.
Q.What type of smartphones are most popular in India, and why?
What type of smartphones are most popular in India, and why?
Low-priced smartphones are the top sellers in India. This is primarily because many buyers in the country are upgrading from less advanced feature phones to their first smartphones.