Ruten Japan launches international website
In this article (5)
Japanese e-commerce platform Ruten has launched a global website, offering more than 60 million Japanese including snacks, supplements, kitchen appliances, beauty products, and fashion to 13 markets.
The site is now shoppable from markets including Singapore, Hong Kong, Canada, Indonesia, South Korea, and New Zealand and Ruten Japan says it will expand its product range and add more countries in the future.
The idea started after Yun Su, CEO of Ruten, saw the increasing demand for Japanese products after traveling became almost impossible with the advent of Covid-19.
The company has also dedicated a separate category for Covid-19 related products, including facial masks, automatic liquid soap dispensers, infrared thermometers and anti-splatter protective face shields.
In celebration of its global launch, customers will enjoy free international shipping for orders more than US$50. According to the company, the average delivery time within Asian countries is seven working days.
Questions & Answers
Q.Which countries can currently access Ruten Japan's new international website?
Which countries can currently access Ruten Japan's new international website?
The international website is now shoppable from markets including Singapore, Hong Kong, Canada, Indonesia, South Korea, and New Zealand. Ruten Japan has plans to add more countries in the future.
Q.What is the typical delivery time for orders placed within Asian countries?
What is the typical delivery time for orders placed within Asian countries?
According to Ruten Japan, the average delivery time for orders shipped within Asian countries is seven working days. The company did not specify delivery times for other regions.
Q.What prompted Ruten Japan to launch this global website?
What prompted Ruten Japan to launch this global website?
Yun Su, the CEO of Ruten, observed an increased demand for Japanese products after international travel became severely restricted due to the Covid-19 pandemic. This insight led to the platform's development.
Q.What offer is Ruten Japan providing to celebrate its global launch?
What offer is Ruten Japan providing to celebrate its global launch?
To mark its global launch, Ruten Japan is offering free international shipping for customers whose orders exceed a value of US$50. This promotion is available for all eligible orders.
Reader pulse
Is Ruten's global launch a good strategy?
23,871 votes so far