Robinsons Jem mall store in Singapore about to close

In this article (5)
Singapore department store Robinsons is to close its store in Jem mall in what it terms an “amicable exit” after negotiations with landlord, Lendlease.
The Robinsons Jem store will close by the end of August, leaving the Al-Futtaim Group-owned retailer with just two remaining stores in the city-state, at The Heeren on Orchard Road and Raffles City.
In a statement, Robinsons said it had been discussing its future at Jem since November and “the timing of the exit has been scheduled on a mutually agreed basis”.
The company offered no further explanation or comment on the closure, although it did indicate it sees its future appealing to “a new generation of shoppers which includes customers both online and offline”.
“Robinsons is an iconic brand, and the management is committed to ensuring viable and successful operations in Singapore. They are grateful for the ongoing support received from their Jem store customers over the years, and look forward to serving them at their other locations,” said the statement.
The retailer plans to revamp its online presence, adding additional solutions for buying products and services and last month it opened a store on LazMall.
Questions & Answers
Q.When is the Robinsons Jem mall store expected to close?
When is the Robinsons Jem mall store expected to close?
The Robinsons Jem mall store is scheduled to close by the end of August. Robinsons stated that the timing of this exit was mutually agreed upon with the landlord.
Q.Which Robinsons stores will remain open in Singapore after the Jem mall closure?
Which Robinsons stores will remain open in Singapore after the Jem mall closure?
After the Jem mall store closes, Robinsons will have two remaining stores in Singapore. These are located at The Heeren on Orchard Road and at Raffles City.
Q.What reason did Robinsons give for closing its Jem mall store?
What reason did Robinsons give for closing its Jem mall store?
Robinsons termed the closure an “amicable exit” following negotiations with landlord Lendlease. They offered no further explanation for the decision, beyond indicating a focus on a new generation of shoppers.
Q.What are Robinsons' plans for its future operations in Singapore?
What are Robinsons' plans for its future operations in Singapore?
Robinsons intends to appeal to a new generation of shoppers, encompassing both online and offline customers. The company plans to revamp its online presence, adding new solutions for buying, and recently opened a store on LazMall.
Reader pulse
Is Robinsons' online shift a viable strategy?
19,422 votes so far