Ralph Lauren Indian debut on table
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Ralph Lauren may launch into India through a franchising agreement.
The premium US lifestyle products company is reportedly negotiating a Ralph Lauren India debut along these lines with Aditya Birla Fashion and Retail.
Insiders say the first Ralph Lauren store in India will open in the Emporio mall at Chanakyapuri, in New Delhi’s diplomatic enclave, reports The Economic Times. The mall is owned by major commercial real estate developer DLF (Delhi Land & Finance).
Discussions are at an advanced stage and the store should be launched in the next seven to eight months, an insider says.
Founded 50 years ago, the New York-based fashion giant designs, markets and distributes apparel, accessories, fragrances and home furnishings under a wide range of brands.
According to a report by Indian industry body Assocham last year, the luxury goods market in the nation of 1.2 billion people is likely to grow 25 per cent year on year.
Questions & Answers
Q.How will Ralph Lauren enter the Indian market, according to reports?
How will Ralph Lauren enter the Indian market, according to reports?
Ralph Lauren is reportedly negotiating a franchising agreement with Aditya Birla Fashion and Retail for its debut in India. This approach would see the premium US lifestyle products company launch through a local partner.
Q.When and where is the first Ralph Lauren store in India expected to open?
When and where is the first Ralph Lauren store in India expected to open?
Insiders suggest the first store will open in the Emporio mall, located in New Delhi's diplomatic enclave in Chanakyapuri. Discussions are advanced, with a launch anticipated within the next seven to eight months.
Q.Who owns the Emporio mall, where the first store is planned?
Who owns the Emporio mall, where the first store is planned?
The Emporio mall, identified as the location for the initial Ralph Lauren store, is owned by DLF (Delhi Land & Finance). DLF is a major commercial real estate developer in India.
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