Skip to content
E-Tailing

Potboy pioneers online-to-offline groceries sale

By Wei Zhang
1 min read
Potboy pioneers online-to-offline groceries sale
In this article (4)

Home grown online grocer, Potboy Grocery, is organising an online-to-offline (O20) groceries sale, the first of its kind in Malaysia, in bringing the online customer to offline retail.

PB Grocery Group Sdn Bhd, Co-founder Eddie Chew said the event enables offline customers to purchase groceries online and without having to be physically present at the actual exhibition hall of the event.

“We want to educate customers on cashless transactions and e-payment as an alternative shopping method, and at the same time, give them the convenience of shopping.

“Customers can enjoy buying groceries at the event without having to worry about carrying the items because we can deliver them to their doorstep for free and at no minimum purchase,” he said.

Chew said the free delivery and no-minimum order privileges also applied to online transaction-buyers.

The O2O event will be held for three days starting July 6 at P2, Jaya One, Petaling Jaya from 10 am to 10 pm.

A crowd of about 18,000 crowd online and offline are expected to attend and generate RM2 million in sales.

Forty famous suppliers, among others, Coca-cola, Nestle, F&N, Hershey’s, Homesoy, Brand’s, Jasmine, MamyPoko, and other household brands will participate, offering a discount of up to 75 per cent.

“We are offering goods at a very competitive price during this event, and way better, lower compared to the retail price,” he said, adding, 300 goodies bag would be given away daily for early birds.

Founded in Malaysia in 2016, Potboy Groceries is owned and operated by PB Grocery Group and currently based in the Klang Valley.

Potboy Grocery is also the trusted grocer for Suria KLCC, Astro, Getha, Sumbertech Ventures and others.

Questions & Answers

Q.

What is the primary goal of this online-to-offline groceries sale?

A.

The main goal is to educate customers on cashless transactions and e-payment as an alternative shopping method. It also aims to offer customers the convenience of shopping for groceries without needing to carry items, as free delivery is provided.

Q.

When and where will the O2O event be held?

A.

The event will take place for three days starting July 6 at P2, Jaya One, Petaling Jaya. It is scheduled to run from 10 am to 10 pm each day of the sale.

Q.

What sales figures and attendance are anticipated for the event?

A.

Organisers expect about 18,000 online and offline attendees for the event. They also anticipate generating RM2 million in sales from the three-day sale.

Weekly Briefing

Asia's retail intelligence, in your inbox

Tuesday, Thursday and a Saturday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.

  • Top industry moves and market shifts
  • Weekly data-driven analysis from across Asia
  • Tuesday, Thursday and the Saturday Weekly Wrap

Read by retail operators, investors and brand teams across Asia.

Protected by a quick human check. No spam, ever. Unsubscribe in one click.

SecureGDPR ready